Dunnes Stores — Artificial Hanging Baskets

This project focused on creating a UGC-style video for Dunnes Stores, featuring their artificial floral hanging baskets. The content was designed to demonstrate how outdoor spaces can be styled beautifully without the upkeep typically associated with real plants. The video captures a simple, relatable moment — adding hanging baskets to a garden setting — highlighting the ease and practicality of artificial florals. The approach leans into authenticity, showing the product in use rather than as a static display, making it more engaging and accessible for everyday consumers.